Roll-out expansion of premium performance apparel brand including new flagship locations in New York City and Chicago. Existing locations were reviewed and HHA worked closely with the client team to develop brand standards, store types and create an efficient national roll-out process.

Location: Various
Year: 2021 – Present
Size: Various
Photography: Vuori

Project Team: Kimberly Coca, Josh Heitler, Olivia Lau, Nicole Elman, Claire Bainlardi, Lervelle Regis, Mathew Carr, JiaJun Liu, Nidhi Gohel